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Handyman service

A tap is leaking, a socket isn't working, and that shelf still isn't up. At a moment like that, people don't want a long story – they want a clear answer about who to call. Four cards show what the service helps with, and the “Calculate the cost”, “Call a handyman” and “Learn more” buttons make the first step obvious. The “Why choose us” section brings together every reason to trust the service. All the customer has to do is send a request.

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Sushi delivery

Appetite decides faster than reason. That's why the site opens with a big photo and three words – “Fresh. Fast. Tasty.” – while the “View menu” and “View sets” buttons take visitors straight to the food. The “About us” page shows a modern take on the classics and gives the brand its character. The “Offers of the week” section puts ready-made sets in one place, from the “Salmon set” to the “Set for two”. Each one is described briefly and clearly, so choosing is quick.

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Beauty salon

People go to a salon for the result and come back for the atmosphere. The site conveys it at first glance, and the “Hair”, “Manicure” and “Makeup” buttons take visitors straight to the service they want. The “Our services” section lists every treatment, from styling to pedicures. The “A place to unwind, body and soul” page explains why this salon is worth choosing, from online booking to organic cosmetics. All that's left is to book an appointment.

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Kids' kickboxing classes

Parents don't choose a class based on sporting ambition, but on whether they can trust it with their child – especially when it's a contact sport. That's why our ads focused less on the sport itself and more on discipline, an attentive coach, safety and a club where children grow in confidence.

Result

Leads: 69Period: less than three monthsBudget: €200/monthCost per lead: ~€7.25

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Tattoo salon

A tattoo is for life, so people choose their artist carefully and deliberately. In realism, every flaw shows instantly – which is why a portfolio and real work matter more than a trendy design or a discount. We sold craftsmanship. In a niche like this, even a handful of leads is a real result, because each one is a person who has made a deliberate choice.

Result

Leads: 7Period: one monthBudget: €200/monthCost per lead: ~€29Average order value: €170

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Boxing club

Adults rarely take up a contact sport purely for self-defence – for them, it's above all a hobby, an alternative to the usual gym workout and a way to let off steam after a stressful week. We didn't sell “sport for sport's sake” – we sold high-energy training and a community of like-minded people.

Result

Leads: 118Period: less than a monthBudget: €200/monthCost per lead: ~€1.70